Gastrointestinals & Health Through Digestion
Reports Library Publication

Gastrointestinals & Health Through Digestion

31st January 2021 by Nicholas Hall Reports

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Gastrointestinals & Health Through Digestion

Covering all the issues affecting the GIs and Probiotics market, from consumer trends and regulatory changes to A+P campaigns and new product launch activity, this report spans 10 in-depth country profiles (generating over 70% of global sales between them) with insights and predictions, plus mini-profiles of additional markets. New product developments are explored across markets, including Rx-to-OTC switches, delivery format innovations, line extensions, new benefits and more.


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The report features the latest sales data from our dedicated DB6 database, including topline historical sales by region, country and category, and individual brand performances. Sales cover 12 months to mid-year 2020 (and mid-2019), plus historical growth rates back to 2015. The latest short-term forecasts to 2020 & 2021 and longer-term forecasts to 2024 & 2029 for each market and category are included.

Gastrointestinals & Health Through Digestion

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"The global market for Gastrointestinals plus Probiotics expanded by 3.6% in the 12 months to mid-2020 to nearly $22bn; it is set to be worth over $33bn by 2029. It is being driven by modern lifestyles (often characterised by irregular unhealthy eating patterns and increased alcohol intake), rising consumer understanding of digestive conditions, limited but important launch activity, and wider acceptance of the health benefits of probiotics."

Nicholas Hall

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