Reports Library Publication
Insight Consumer Healthcare Asia-Pacific February / March 2026
30th March 2026 by CHC Insight
1. VMS Healthy ageing and premiumisation are key trends
2. E & SE Asia VMS Supplements for healthy ageing launched across the region
3. Probiotics Women’s health a key area
4. E & SE Asia Probiotics Triple biotics are trending
5. Hermes Pharma Q&A CEO Dr Jürgen Ott discusses trends in Europe’s CHC market
6. News Review Pop. trends and gov. initiatives impact China CHC retail
7. Innovation Round-up Focus on pollution-related products
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Why buy this report?
"The VMS Market Reports in this issue highlight that it is no longer a case of “one size fits all” when it comes to healthcare, with marketers increasingly launching supplements targeted at different ages, life stages and genders and offering more specific health benefits. Although this strategy is drawing more attention to the VMS category, this is not always reflected in physical retail sales with many marketers reporting better performances of their brands in online channels (especially in China)."
Nicholas Hall