Reports Library Publication
Rx-to-OTC Switch - Success Strategies & Opportunities
20th December 2017 by Nicholas Hall Reports
Rx-OTC-Switch
This updated edition of the best-selling 2014 report again features the knowledge and insight of Switch expert Joseph McGovern along with Nicholas Hall’s industry expertise and sales data. The collaborative report takes an in-depth look at the global switch environment, assessing the opportunities and the barriers to success. It investigates the essential factors behind successful switches. Furthermore, the report offers country breakdowns of the key OTC markets – providing insight into the local switch environment, the latest switches and regulatory changes – to give you the knowledge needed no matter where you are looking to make a switch.
Order this report
This updated edition of the best-selling 2014 report again features the knowledge and insight of Switch expert Joseph McGovern along with Nicholas Hall’s industry expertise and sales data.
Why buy this report?
"This freshly-updated report includes analysis of the switch process and major developments in 17 markets around the world, with around 40 case studies of switched brands, including recent and historical switches. It also looks ahead to potential switch areas of the future, shining a light on prospects across multiple categories."
Nicholas Hall